Everything You Need to DEMONSTRATE Sports Tourism Impact

Fastbreak Pulse delivers first-party data, stakeholder-ready reporting, and in-depth impact dashboards — so you can demonstrate the real tourism value that sports events deliver.

Built for Busy Teams Who Need to Show Results

Whether you're managing five events or 50, Pulse turns attendee information, geo-location data, and economic indicators into clear reports that help justify funding and elevate future planning.

Visit Central Florida Sports partnered with Fastbreak AI to enhance our ability to track on-site engagement through the Pulse product’s in-app interactions, survey responses, and photo distribution. The data collected helps us better understand attendee behavior and event participation. These insights allow us to continually improve the overall event experience for both participants and spectators at events held throughout Polk County.

Alex Dry
Visit Central Florida Sports

Event Impact Dashboards

View and compare tourism activity across every event — live and post-event. The Pulse dashboard is a cloud-hosted SaaS software that delivers event info as it happens.

• Track attendance, visitor origin, POI visits, and dwell time
• Filter by date, venue, or event owner
• Export clean visuals for internal and external stakeholders

Event Impact Insights & Reports

Get city-branded PDFs with the metrics and event insights that matter to stakeholders. The Pulse dashboard enables you to quickly produce event metrics and charts to share.

• Visitor spend, hotel usage, and movement patterns
• Delivered within days of the event
• Co-branded versions available for event owners and sponsors

Reports help you show the value of each event and secure continued support.

First-Party Attendee Data & Surveys

If you’ve decided to capture survey data from attendees as part of your Pulse program, you can see this direct attendee feedback in the Pulse dashboard.

• Custom questions tailored by event or destination
• Data segmented by age, location, and event role
• Includes simplified privacy language for public-sector compliance

Built for Accuracy, Not Assumptions

Unlike services that rely on manual sampling, modeled estimates, and generic mobile data, Pulse collects event-specific, verified data directly from attendees.

By combining first-party surveys, geo-tagged mobile interactions, hotel bookings, and known event registration, Pulse delivers insights aggregated from multiple sources to capture the impact of real people at your city's events.

Geo-Location & POI Insights

Know what visitors did and where they visited, not just what they said. With Pulse, you can enhance results with an import or data sync with existing data capture systems like Simpleview, Zartico, and Placer.ai.

• Monitor visits to hotels, restaurants, and attractions
• Define custom POIs for tracking
• Understand local vs. tourist behavior with integrated mapping and attendee flow

Verified, Privacy-Safe Data You Can Trust

Pulse captures event-specific, opt-in data directly from attendees — through first-party surveys, mobile app-based geo-location tracking, and digital engagement. Every data point is tied to verified participation at a known event, not generic POIs or passive mobile tracking.

All data is aggregated, fully anonymized, and privacy-compliant, giving you a clear, accurate picture of who came, where they went, and how they engaged with your destination.

The result? High-confidence insights you can use to report impact, defend funding, and make smarter decisions, delivered immediately.

On-Site Fan Engagement

The Pulse program is unique. Destination marketers can deliver city-aligned, memorable experiences at events — without staffing it yourself.

• Our onsite ambassador team can activate participants, with QR code signage, branded photography, and push notifications
• Gamified experiences and local offers
• We'll create a program designed to improve sentiment and drive data collection

Photo & Video Capture

Showcase what makes your events valuable and vibrant. Fastbreak’s on-site ambassador team can include professional photographers who'll capture photos and videos that showcase events.

• High-quality, rights-cleared action photos
• Immediate photo access during each event
• Premium upgrades for videography, highlight reels, and social content

Photos can be used in your own channels—or shared with event owners and sponsors to boost visibility.

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Seamless Delivery

Pulse fits into your existing workflows

• Download CSVs, PDFs, or access live dashboards
• Ready to export for use in third-party economic impact calculators
• Compatible with the data your team already uses

Empower your team to work smarter, not harder, with data that flows directly into your presentations, pitches, and reports.